I'm at an event in Mexico led by an Australian with a global reach.

There are people here from all over the planet.

Although most attendees speak English...

There are a ton of dialects and sayings.

For example:

I met an Aussie guy who "coached sparkies."

In America, we call them "electricians," which is far less exciting.

Going to the pool? Grab your sunnies (sunglasses).

Hitting the beach? Don't forget your togs (swimwear).

Different words, same meaning.

Marketing's the same.

Different phrases for everything:

• List builders.
• Lead magnets.
• Freebies.
• Content upgrades.

Whatever you call it.

I mean: "Things that you give away for free in exchange for an email address so you grow your list."

^ That's what's going down at List Builder Land.

It starts later this month, and you can get your free ticket here.

Call it what you want...

Just grow your email list and help people.

Talk soon,

~ Cody "Whatchamacallit" Burch

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