My house becomes an oven in the summer. In the evening, the setting sun blasts through our sliding back door and a wall of windows... roasting everything inside. Luckily, we have a basement that stays 20 degrees cooler. So, on warm summer nights, we retire to the big green sectional couch in our basement and watch movies. Last night, we watched the Jim Henson documentary. He's the creative genius behind The Muppets, Fraggle Rock, Sesame Street, and a bunch of other fun projects. It's easy to look at a person like that, see the success, and assume it was always that way. But it's wasn't. Jim didn't launch with Kermit, Ms. Piggy, Animal, Fozzy, and others... He struggled just like all of us to find something that worked. One day, he took a pair of scissors to his mom's old green felt coat... Cut a ping-pong ball in half... Drew on some eyes... And made Kermit The Frog. Over time, he realized people loved the relatable frog, and a star was born. Here's the lesson: You can't work in your secret lab and expect greatness. You have to make something, put it into the world, and get feedback. You'll never know if you have a star on your hands if you're hiding. So grab your sewing kit and a pile of fabric, and make something. Then (don't miss this part)... Show it to someone. See what they think. Maybe it's bad, so you keep trying. Maybe it's great, and it changes your life. Won't know until you try. You got this, ~ Cody "It's Not Easy Being Green" Burch P.S. Whenever you're ready, here are 4 more ways I can help you grow a laidback online business:
|
I help people build a laidback online business powered by their stories so they can truly experience life.
Want to cut your offer creation by 95%? Forget the # of modules in your course... Pages in your workbook... The timing of the coaching calls... Doesn't matter. (Not when people are buying, at least). I've never sold a program because someone loved the time of the calls and thought the number of workbook pages was perfect. Instead... Nail the hook. Meaning, "What will this offer make possible for them?" How will it make their life better? How will it make them money? Save them time? Upgrade...
Last January, I had to rebuild my online business from scratch after a "normal" job didn't work out, and I was fired after only six months. My first move was selling my time via VIP Days. People hired me for the day to knock out their ad campaign, email welcome series, or write a sales page. It went well, and more people hired me every month. I hit my ceiling in June when I hosted 12 VIP Days. I was slammed with work and spent my days building someone else's business. Even worse, since I...
Years ago, I was offered to work with a guy named Joe. He was an expert in his field, and he helped solve the problem I had. However... The entry point was $10,000 😱 I wasn't at a place in my business where I could afford his services, so I didn't sign up. ...which meant I stayed stuck. I tried to figure it out on my own until it got too hard, and I pivoted to something else. I think about Joe a lot. He may have been my linchpin to a wildly successful business. He might have been able to make...