The Daily Email Habit (pt 2 of 2)

Yesterday, I shared my 5-part system for sending a daily email (you can revisit it here if you missed it). I explained how the system works each day. But what about over a month? Do I just string together 31 days of story-based emails and hope people wander over to the cash register to become a customer? Nope! Here's the 2nd part of my strategy: First, I come up with an idea for a promotion (paid workshop, resource, challenge, bootcamp, etc). Then I break each week into one of four themes:...