ABOUT 1 YEAR AGO • 1 MIN READ

My $3,941/mo Membership Story

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The Laidback Business Bulletin

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The hardest part of closing down my business in 2022 was boarding up the doors of my membership.

It took me 3.5 years to build and provided a lot of stability in troubled times.

However, in June 2022, it was shuttered along with my other income streams so I could take a full-time job with a client.

Sadly, the j.o.b. didn't work out, and six months later, I was back in the entrepreneur game and anxious to restart a membership so I could generate recurring revenue.

While I waited for a clear vision of a flagship membership, I started a micro membership in June last year.

I called it The Blueprint and enrolled people at $7/mo.

Here's what you get:

  • A private weekly newsletter (behind-the-scenes business tips and transparency)
  • A members-only podcast
  • 1x call per month
  • A monthly launch debrief (behind the scenes of how I launched a new program)

It's light and fun and now boasts 90 paying members (66 monthly; 24 annual).

Then, a few months after launching The Blueprint, I started a group coaching program called The Laidback Business Accelerator.

31 people joined a 12-week course/coaching hybrid, and it went great.

As the 12 weeks were winding down, it became clear that people wanted to keep going.

The "Laidback Membership" was born.

Now, four months later, there are 41 people in that membership.

Between the two memberships, I'm generating $3,941 per month in recurring revenue.

Isn't that awesome?

Imagine where I'll be a year or two from now.

Why am I telling you this?

One - recurring revenue is a crucial component of a laidback online business.

Two - the guy I learned all this ^^ from is hosting a free workshop this month.

Session one starts this week.

Would you like to join me?

Click here to secure your seat and learn how to start and grow your own profitable membership.

See you there,

~ Cody

The Laidback Business Bulletin

Want a daily dose of digital marketing motivation? Join over 13,037 subscribers here 👇