I've been in a membership mastermind since 2018, and it's great.

There are about 100 people in it, and here's what you get:

• Private group
• Two virtual events a year
• A monthly group Q&A
• One in-person event a year

And...

My favorite element: A launch debrief.

You see, the person who runs it does one huge 7-figure promo per year.

He's way ahead of me, has a huge team, spends a fortune on ads, and makes millions each launch.

And once a year, he pulls back the curtain and shares the full debrief.

What worked, what didn't, what did he learn, what would he do differently, etc.

For about 2 hours, he drops the expert facade and bears everything.

It's not a cheap investment but worth it for the expertise and access.

So, if you want to increase the value and desire of the "thing" you're selling...

Give them more access.

Let them in the room where it happens.

Show them behind the curtain.

Take them behind the scenes.

Charge accordingly.

Watch what happens.

You got this.

~ Cody "Access > Information" Burch

P.S. Whenever you're ready, here are 4 more ways I can help you grow a laidback online business:

1. Never run out of story ideas again with The Morning Story Podcast. Just listen here.
2. Join over 888 other list-building enthusiasts in my free group, List Builder Lab.
3. See what really happens behind the scenes of my lean digital business with The Blueprint ($7/mo).
4. Powerfully tell your stories so you make more sales in my Story Magnet Workshop ($27)

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