I celebrated President's Day today in the mountains with my boys on a ski trip.

We opted to skip the crowds at Keystone or Breck and headed south to Monarch Mountain.

It was our first time there, and it was really fun.

The lines were shorter, the snow was better, and everything was cheaper.

It's fun to watch the kids enjoy themselves without a care in the world.

And, as my kids often remind me, "All vacations are all-inclusive vacations if Dad is there."

Think about it.

Going on a ski trip with Dad is a good offer.

"Hey guys... wanna hang out in the mountains eating junk food, enjoying the outdoors, doing epic stuff, drinking coffee... and I'll just pay for the whole thing?? You can even sleep the entire way while I drive."

It took precisely zero seconds for them to accept my offer.

Making good offers to your audience makes everything easier.

A good offer is not about your skill, delivery, or even the outcome.

It's about how you package it.

What you do = the gift.

The offer = the wrapper.

So....

Next week, I'm hosting the Upgrade My Offer Bootcamp.

In 3 short sessions, I'll help you tune up, explain, and package your offer better than ever before...

So it sells like never before.

It's just $20 to attend, and I'll even give you a few extra days to watch the recordings if you can't make the live sessions.

​Click here to register your seat, and I'll see you there,​

~ Cody "Get in the Truck" Burch

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