After spending last week on the road, my body was in bad shape.

Cheap hotel beds and long hours sitting in the car didn't do my spine any favors.

All week, my back aches, and my left calf has been tingling.

So, I booked a trip to the chiropractor yesterday.

He diagnosed me within seconds of hearing my story.

My hips were locked up, cutting off circulation to my lower leg.

Easy fix.

Before I knew it, I was on the floor doing a "pigeon stretch."

Turns out, I didn't even need an adjustment - just needed to loosen up my lower back to get more blood flowing to my legs.

Funny how I thought the problem was my calf...

But the real issue was upstream: my hips.

In business, the "upstream issue" is your audience.

If you don't have an audience, you can't sell your offers (no matter how irresistible they are).

You can add every feature at whatever price...

But if you don't have someone to show it to, you're sunk.

That's why I like email list-building so much.

Years ago, I set up a machine to grow my list automatically.

Now I don't have to think about it.

Every email goes to a few more people than the one before it...

And every offer sells a little better.

So if you're struggling to get the traction you want, you might have an audience problem.

Lucky for you, I'm opening the doors to a free list-building event next week.

I'm calling it "List Builder Land," and I'll share my system for getting your own list-building machine up and running in no time.

I'll send you the invitation on Monday.

Have a great weekend,

Talk soon,

~ Cody

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