People raise their eyebrows in shock when I tell them I don't have a team.

No VA.

No copywriter.

No personal assistant.

I've tried it before.

Didn't like it.

Don't do it anymore.

Just me.

Lean, simple, and profitable.

And it's not that I'm productive...

Meaning, I don't have 10,000 weekly tasks and efficiently complete them.

Instead, I've eliminated all non-essential parts of my business.

I've automated 90% of what's left.

I flee complexity.

I embrace simplicity.

I've built my three core programs without flashing lights, doo-dads, trinkets, and gifts.

Instead?

I focus on getting results.

That way, people stay in my programs because it's working for them, not because I shower them with gifts.

This means I have vanishingly small amounts of inbound emails.

I was out of town last week, and here's what has happened so far in the ol' inbox (which I manage myself):

• 3 people emailed me telling me they liked my email from yesterday
• A coaching member emailed me the results of her founding member launch
• Someone needed a reminder on how to access something he bought in April

I'm like if the book "Essentialism" turned into a person.

My recommendation: don't build up a Castle of Complexity that needs a team to operate.

Stay light, lean, and profitable for as long as you can.

There's no pride in managing a hectic schedule and a huge team.

Take pride in a clear calendar, short to-do list, and a lean laid back business.

It's possible.

You got this,

~ Cody

P.S. One of the ways I stay light and lean is by using software that works.

I am always on the hunt for something that saves me time, stress, and energy.

My favorite software is Skool - it manages hundreds of members in my different communities and it's so easy.

Payment processing, email, engagement, native video, member management... It's all there.

The best part?

They just rolled out a new "Hobby Plan" that starts at just $9/mo with all the cool features.

​Here's my affiliate link to check it out.​

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