ABOUT 10 HOURS AGO • 1 MIN READ

my email origin story.

profile

The Laidback Business Bulletin

Want a daily dose of digital marketing motivation? Join over 13,037 subscribers here 👇

This one still stings...

A few years ago, I tried to launch my 1st course via webinar with no email list.

The webinar was on Thursday.

I ran ads from Sunday to Wednesday.

I got 36 registered, which cost about $500 in ad spend.

Eight showed up - including me.

None stayed till the offer. None bought on the replay.

I was really disappointed.

But that failure was just what I needed to get going.

I was committed to figuring out this whole list-building thing.

I turned that presentation into an e-book called The One Hour Funnel.

I put together the ugliest opt-in page you've ever seen and gave it away.

Once I saw the funnel converting, I flipped on the ads machine.

This was the summer of 2018, and I haven't stopped since.

Every day, about 20-30 people join my email list.

Every day, I send an email to 20-30 more people than the day before.

And my business grows slowly and steadily.

It's like clockwork.

So, I've been scratching my head as to how I can help you have the same stability and predictability I enjoy with an engaged list.

And I think I've got it.

Last month, I helped a few hundred people turn their "Ads Machine" on.

Next?

I want to help you make an awesome lead magnet.

(don't worry, I won't make you write an e-book).

I'm thinking about hosting an online event to help you get a traffic-ready lead magnet done and published.

That way, you'll have the right "bait" to bring in a new batch of leads every day.

I'll show you how I upgrade existing content into a great lead magnet...

And I'll also show you how I quickly make a lead magnet from scratch.

Should be fun.

Would you like to join me?

~ Cody

​

​

​

​

​

The Laidback Business Bulletin

Want a daily dose of digital marketing motivation? Join over 13,037 subscribers here 👇