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I was going through my old Canva files earlier today when I saw it. My first, most terrible lead magnet ever. It was 2018, and all I wanted was to sell people my done-for-you funnel-building services. It took me forever to come up with the idea... Then, it took weeks to actually make it. I called it "5 Things Great Funnels Get Right." Here's what it looked like: In the end? Total flop. Not only were the lead costs astronomical... They were the wrong leads. Hindsight is 20/20, right? It's clear now that I just put the wrong bait in the water. Luckily, I got better over time, and my 2nd lead magnet crushed. Within a few weeks of launching the "right" lead magnet, I had my first 1000 subscribers. The rest is history. That's why, in Build Week, the first thing we'll do is nail the idea for your lead magnet. Once we nail the idea, we just need to put it together. And I have a bunch of AI tools that will make the creation part suuuuper easy. There's no cost for Lead Magnet Build Week, so you have no reason not to sign up. ​Just click here to register your seat.​ It starts Monday, Feb 24th. Talk soon, ~ Cody P.S. Whether you're making a new lead magnet from scratch or upgrading an existing one, r​egister for Build Week and let's get the right lead magnet done, together. ​ ​ ​ ​ |
Want a daily dose of digital marketing motivation? Join over 13,037 subscribers here 👇