2 DAYS AGO • 1 MIN READ

transformation complete

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The Laidback Business Bulletin

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Last August, I climbed Mt. Everest.

kinda...

I participated in an event called 29029, where you climb the elevation equivalent of Mt. Everest (29,029 feet) in 36 hours.

It was the hardest physical challenge of my life.

When I finished, my wife asked me, "What's next?"

"I'm gonna get in shape," I replied.

(Weird thing to say when you've just hiked 32 miles).

But, despite my cardio training, I couldn't lose the weight.

I was around 238 pounds when I climbed that mountain.

I knew what to do, but I wasn't doing it.

So, I hired an expensive fitness coach.

During the onboarding, he asked me about my goals.

"We're going to Hawaii in May. I wanna look great."

We put the plan in place, and since August '24, I'm down 21 pounds.

Last week, on the beach, my wife said, "Transformation complete" with a wink and a grin.

And you might wanna know about what I ate...

Or my exercise regimen...

Or macros, calories, stress management, recovery, or something else.

Wrong question.

The real difference maker?

Hiring a coach.

Someone who'd been there before.

Someone who would keep me accountable to myself and my goals.

Someone with a plan.

Listen, I've been quietly and steadily building my lean, 1-person laidback business for the last 29 months.

I've sold over a thousand workshops.

I've mentored over 162 people through my methods.

I work closely with a handful of people who needed a plan, some tools, and support to meet their goals.

Is that you?

Do you know what to do, but aren't doing it?

Do you need a clear plan to move forward?

Would you like my help?

I'm looking for three more people who want to transform their stressed-out business to something more laid-back and reliable.

We'll work together to create your offer, copy, and messaging.

I'll support you as you go sell it.

I'll triage any unexpected challenges.

My laid-back skill set and toolkit, combined with your IP and audience.

Just reply with "transformation" and I'll get you the details.

~ Cody

P.S. I'm personally doing the game planning calls and have availability to get you going this week.

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The Laidback Business Bulletin

Want a daily dose of digital marketing motivation? Join over 13,037 subscribers here 👇